A small bottle can create big change

Published date02 October 2021
AuthorJERUSALEM POST STAFF
Publication titleJerusalem Post, The: Web Edition Articles (Israel)
The bottles were sold during the Sukkot holiday in nature reserves and national parks throughout the country, and the earnings from their sales were allocated to the INPA's "Animalbulance," initiative which treats injured wild animals.

Plastic is one of the deadliest causes of unnatural animal deaths. In the past year alone, over 7,000 animals needed medical treatment after ingesting disposable plastic.

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The joint initiative wishes to phase out the use of disposable plastic in favor of reusable materials. The colorful animals on the bottles, including turtles, fallow deer and bats, are meant to make their way into the hearts of children and parents alike, with a simple message: A small bottle can create big change, including saving lives.

"We believe that every society needs to do all its best for the environment," said Stella Kruyef, CEO...

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