"Pitchon-Lev" and "Golda" ice creams at a huge event for Purim

• Published date: 25 March 2024
• Author: WALLA!
• Publication title: Jerusalem Post, The: Web Edition Articles (Israel)

On top of that, the company helped with more than 1,300 costumes that were donated to the event, and distributed to children and families

As part of the event, the aid center was decorated for one day with music, holiday decorations and balloons, ears of corn and refreshments, alongside an entertainer and a singer who was brought in to entertain the aid recipients, together with the employees of the "Golda" company and dozens of "Pitchon-Lev" volunteers, who came to make those who came ahead of Purim happy .

Adi Erez Avital, Golda's marketing manager: "In preparation for Purim, we at the 'Golda' chain in collaboration with "Mommy" went together in a national second-hand costume collection operation. All customers were invited to our branches to donate a costume and receive a scoop of ice cream as a gift. I'm happy to tell that had a tremendous response! We collected about 2,000 Costumes, a tremendous sense of satisfaction. We also did a good deed, we were able to make the customers happy and also protect the planet together.

The...