Marley: Leading global brand prioritizing greenness
Published date | 20 April 2024 |
Author | DAVID ROSENTHAL |
Publication title | Jerusalem Post, The: Web Edition Articles (Israel) |
Recycling is the legacy of music legend and reggae icon Bob Marley, who championed values of sustainability and environmental conservation, hence all products in the brand bear his name "House of Marley" are made from recycled materials. By the way, his children Ziggy and Cedella Marley also collaborate with the company today.
It's hard not to be impressed by the speakers and headphones in the store at Dizengoff Center in Tel Aviv – the only store in the world operating under this brand (all products are sold in various networks and websites worldwide and in Israel). The light wood along with the black fabric, the minimalist design along with precise chic, make these items iconic. They capture rightful attention, and in any living room where you find one of their items, you'll hear the question, "Where did you buy this?"
The brand doesn't compromise on sound quality, even when it comes at a price. They've developed, for example, a fabric called Rewind made from organic cotton, hemp, and recycled plastic bottles. Not only that: a fixed percentage of all company profits is automatically transferred to the organization One Tree Planted, which plants trees worldwide. For just a dollar, you too can contribute to planting a tree anywhere in the world of your choice – Asia, Africa, Europe, North or Latin America.
Environmental quality and chic The best-selling product at Marley is the GET TOGETHER 2: a lightweight Bluetooth speaker designed in Marley's unique style, using recycled materials. Its beauty lies in its portability – you can take it with you to picnics, gatherings with friends, trips, the beach, or basically anywhere you want your music to accompany you. And the sound? Marley...
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