Adidas stores join the Carrefour Club customer club

• Published date: 20 March 2024
• Author: LEE SIVILIA
• Publication title: Jerusalem Post, The: Web Edition Articles (Israel)

Already today, Carrefour Club offers the highest percentages of accumulation in the Carrefour customer club market, which has now been officially launched, after a trial period, including the chains operated by the group Electra consumer goods: Carrefour, electrical warehouses, Shechem Electric, Columbia, Shebilim, Outsiders, also stores from the Adidas chain

This is the first customer club of its kind in Israel that includes food, fashion and electricity chains under one roof. This is a significant expression of confidence on the part of the adidas chain, which aims to increase the involvement and loyalty of Israeli customers while providing unprecedented benefits to club members: the percentage of accumulation will be about 15% of the purchase amount, the highest percentage of accumulation among customer clubs in Israel.

On the occasion of the official launch, Carrefour Club is launching a large-scale advertising campaign on television, in digital, in the press and on radio, and is offering special benefits for a limited time: in the Electric Warehouse network, club members will enjoy 10% accumulation on every purchase (until 6.4.24), in Adidas stores operated on By Electra, club members will receive 30% accumulation on every purchase and on the Columbia chain, club members will receive 15% accumulation on every purchase (until 22.4.24).

All Carrefour club customers receive from 5% accumulation in the Carrefour chain...