4 spearheading reasons why a quality website is beneficial for your business

• Author: LEO GIOSUÈ
• Published date: 30 September 2021

Did You Know?

According to Hook Agency's statistical data, 48% of people say that a business's website design is the leading factor for determining a brand's credibility, and 38% of them said they would stop engaging with a brand if their website was unattractive.

In a nutshell, having an authentic website design coupled with secured website management is not just a luxury anymore in the business world, but a necessity. Because let's face it; how you present your business online can heavily dictate your business's future opportunities, networking expansions, and ultimately, its survival. And if you don't have a website yet at all, then you are only stunting your growth rather than helping it. Now, if you are on the fence about whether or not a killer UX website is worth the investment, then stick around for a bit. Because below, you'll discover that websites are not just some coding slathered together but rather the bloodline for 21st-century business prosperity.

1. Offers Excellent First Impressions

First and foremost, never forget that humans are visual creatures by nature. This means having a professional, sharp, and clean website design can effectively set your brand up to generate amazing first impressions for potential customers. In short, having a website is one thing, but having one with pristine visuals added during website development unlocks a whole new level of potential. When done mindfully, you can obtain a website that resonates with your brand image and helps others see that you are legit, put together, and worth invested time and money into.

Furthermore, a quality website is where you can engage with others using your brand image and offer insightful information that helps you connect with your audiences more personally. Keep in mind that a good website design is not just about how it looks; how it functions is just as important to gain those good first impressions and cultivate long-term customer relationships.

2. Improves the Bottom Line Through Improved Search Rankings

Tying into point #1, having a website, especially a good one that fostered lasting first impressions, can become the catalyst for improved bottom-line growth due to higher organic searches. Why? Because when you have a high-performing and SEO-rich website, it enables you to become more recognizable on SERPs. For example, the Google algorithm is a massively complex system that scans for credible websites using various ranking signals. Some of those include how fast...