Eli Azur wins Tamar board battle after NeoGames exit

• Published date: 02 May 2024
• Author: Shiri Habib-Valdhorn and Hezi Sternlicht
• Publication title: Globes (Rishon LeZion, Israel)

NeoGames, which is incorporated in Luxembourg, and operates out of Ramat Hahayal in Tel Aviv, provides technological solutions and services to government lottery companies, and assists them in moving their activities online. At the same time its Aspire subsidiary, which merged into NeoGames in 2022, is engaged in iGaming solution and systems and services for Internet sports gambling and casino websites

This is Aristocrat's second acquisition in Israel after buying Herzliya-based Plarium for $700 million from shareholders like Gigi Levy-Weiss and Yitzchak Mirilashvili (owner of Channel 14).

Zahavi ceased being a party-at-interest in 2023

Azur is one of the main beneficiaries of the completion of NeoGames's sale with a 17.5% stake worth $178 million. Others benefitting from the exit in the Israeli company include Barak Matalon, a company director and cofounder of Aspire, and Rony Aran, also a director. Matalon held a 28.1% stake in NeoGames worth $285 million and Aran held a 7% stake worth $71.2 million. NeoGames CEO Moti Malul held a 1.4% stake worth $14 million.

Another veteran investor in NeoGames was renowned soccer agent Pini...